MacEwan University
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Strategic Product Development Framework for Multi-Modal Interactive Media & AI Integration

Open Opened on June 23, 2025
Main contact
FreeFuse
FreeFuse
Woodland Hills, California, United States
Mike Liu
Mike Liu
CEO
(67)
4
Portals
(1)
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Project
120 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Artificial intelligence Product management Product or service launch Project management Software development
Skills
agile methodology strategic roadmaps interactive media artificial intelligence user story prioritization innovation management internet of things (iot) blueprinting
Details

FreeFuse is a platform driving innovation at the intersection of interactive video, AI, and smart content delivery. As the product grows across creators, enterprise partners, and IoT-driven experiences, a unified, flexible product development framework is critical.


This project challenges students to act as cross-functional product leaders, designing a full product development and management strategy. It will include a core roadmap, modular epic breakdowns, a prioritization model, and a lightweight Agile playbook suited to FreeFuse’s hybrid content/tech environment.

Deliverables
  • Strategic Roadmap outlining product modules: Core Platform, AI Tools, IoT Extensions, Creator Console
  • Modular Epic Framework with sample epics/user stories mapped to business goals
  • Prioritization Model for future features (e.g., RICE or MoSCoW matrix)
  • Process Blueprint for a FreeFuse-custom Agile framework (weekly sprint-lite model, roles, rituals)
  • Stakeholder Alignment Plan to bridge product, tech, and partnerships
  • Final Presentation: strategic summary for internal executive use
Mentorship
Domain expertise and knowledge

Providing specialized knowledge in the project subject area, with industry context.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Decent work and economic growth

About the Community Partner

Community Partner
https://freefuse.com
Woodland Hills, California, United States
11 - 50 employees
Technology, Education, Marketing & advertising, It & computing, Media & production
Representation
Community-Focused Minority-Owned Neurodivergent-Owned Women-Owned

FreeFuse aims to address the problem of low engagement, conversions, brand recognition, and brand loyalty by focusing on delivering personalized, engaging, and relevant digital experiences for users.