Digital Content Creation

I would like students to create content that is aligned with my vision, mission, and sector. I will ensure the student has a clear understanding of what these elements are for me. I am a real estate investor who operates R&B Retreats - a vacation rental real estate company that offers tourists accommodation/lodging in Gracefield, Quebec, on Lac Heney. If you like the sound of this culture, and are ready to tackle this challenge then I'd love to hear from you.

Digital Content Creation - DO NOT APPLY

Our company advertises one product online. We hope to revamp our social media marketing content to attract more customers. We would like students to help us create content that is aligned with our vision, mission, and sector. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, marketing goals and target market. Researching factors affecting the quality of digital content. Recommending changes to existing digital content and designing new social media posts and emails. Recommending and designing new digital content not already used by our company. Bonus steps in the process would also include: Testing and improving designs based on feedback.

SEO and Social Media Strategy - PLEASE DO NOT APPLY

Our team is looking to take our social media presence to the next level in order to drive traffic to our pages. To do this, we hope to improve our search engine optimization, and create an optimal schedule for our social media posts to be uploaded. This will involve several different steps for the students, including: Researching keywords to determine the most relevant terms that our customers search for. Researching Search Engine Optimization requirements for us to rank on the first page of Google. Constructing a content calendar to upload social media content for the maximum possible traffic . Creating social media content using the most efficient keywords for our target audience while following the content calendar. Bonus steps in the process would also include: Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends

Digital Content Creation - PLEASE DO NOT APPLY

We would like students to help us with creating content that will focus on attracting customers to our cottages for short term rentals in a fishing region. We will ensure the student has a clear understanding of our vision, mission, and sector. · R&B Retreats is a vacation rental real estate company that offers tourists accommodation/lodging in Gracefield, Quebec, on Lac Heney. · R&B Retreats aims to create affordable, modern, moderately-priced rental cabins Ultimately, you are expected to employ strategies to highlight the fishing opportunities and make our properties stand out. You will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.