Digital Marketing Strategy

MacEwan University
Edmonton, Alberta, Canada
Community Partnership Developer
(199)
7
Timeline
  • October 22, 2024
    Experience start
  • October 23, 2024
    Team Contract
  • October 23, 2024
    Submit Your Project Agreement
  • December 7, 2024
    Experience end
Experience
6/7 project matches
Dates set by experience
Preferred Community Partners
Anywhere
Any Community Partner type
Any industries
Categories
Digital marketing Lead generation Social media marketing Marketing analytics Sales strategy
Skills
digital advertising digital marketing
Student goals and capabilities

Assessing current digital marketing strategy


Recommendations for campaign strategy


Implementation of a digital ad campaign.

Students
Undergraduate
Intermediate levels
40 Students
Project
20 hours per Student
Students self-assign
Teams of 5
Expected outcomes and deliverables

Expected outcomes

  • Analysis of current strategy
  • Campaign strategy for new advertisement
  • Analysis of campaign
Project timeline
  • October 22, 2024
    Experience start
  • October 23, 2024
    Team Contract
  • October 23, 2024
    Submit Your Project Agreement
  • December 7, 2024
    Experience end
Project Examples

Businesses with over 1 year of online sales who are interested in running an ad campaign with the support of student consultants. Businesses must have an ad spend budget to be accepted.

Community Partners must answer the following questions to submit a match request to this experience:

How many years of e-commerce sales do you have