International expansion analysis

MacEwan University
Edmonton, Alberta, Canada
Community Partnership Developer
(199)
7
Timeline
  • September 21, 2024
    Experience start
  • September 26, 2024
    Team Contract
  • September 28, 2024
    Submit Your Project Agreement
  • December 7, 2024
    Experience end
Experience
4/4 project matches
Dates set by experience
Preferred Community Partners
Canada
Any Community Partner type
Any industries
Categories
Competitive analysis Market expansion International development Marketing strategy
Skills
empirical evidence research operations clinical assay
Student goals and capabilities

1. Identify current trends in various regional centres with particular attention to the implications from a Canadian perspective.

2. Identify the relevant elements to be included in a ‘region profile’ and develop one for a specific region.

3. Analyze institutional and business dynamics as well as trends and practices within a particular region.

4. Discuss the main drivers behind firm strategies and operations within and across regions.

5. Research, collect, organize, and analyze data on a specific topic.

6. Prepare and present conceptual (theory) and empirical (data) briefings on a particular region or phenomenon.

Students
Undergraduate
Intermediate levels
30 Students
Project
20 hours per Student
Educators assign Students to projects
Teams of 5
Expected outcomes and deliverables

Comprehensive analysis of desired region from a Canadian perspective.


Written report and presentation

Project timeline
  • September 21, 2024
    Experience start
  • September 26, 2024
    Team Contract
  • September 28, 2024
    Submit Your Project Agreement
  • December 7, 2024
    Experience end
Project Examples
  • A business/organization that is just starting to explore possible expansion and/or growth strategies. 
  • A business/organization with specific markets in mind and needs to narrow it down to a decision and make a plan to enter the market.