SEO and Klaviyo for Ronbeautyamazement Inc.
The main goal of this project is to improve the visibility of Ronbeautyamazement Inc. on search engine results pages (SERPs) and to increase the effectiveness of their Klaviyo email campaigns. This will involve several different steps for the students, including: - Researching and understanding the current SEO and Klaviyo strategies of Ronbeautyamazement Inc. - Analyzing the current website structure and content to identify areas of improvement. - Developing a comprehensive SEO and Klaviyo strategy. - Optimizing website content for SEO and creating effective Klaviyo campaigns. - Testing the effectiveness of the SEO and Klaviyo strategies.
ReturnPal Courier Service Graphic Assets Project
The goal of this project is to create graphic assets such as social media content, flyers, brochures, and other graphics for ReturnPal Courier Service. This will involve several different steps for the students, including: - Researching ReturnPal Courier Service's brand and mission to create graphics that align with the company's values and goals. - Designing and creating social media content, flyers, brochures, and other graphics that effectively communicate ReturnPal Courier Service's message. - Optimizing the graphics for different platforms and devices. - Testing the graphics to ensure they are effective and visually appealing.
Developing E-Cards for Evstry
The goal of this project is to develop a series of static and dynamic e-cards for various events that can be used for Evstry's digital cash gifting platform on Figma. This will involve creating designs for the e-cards on Figma for various events such as Weddings, Birthdays, etc.
Do you love creating content? Make fun TikToks and Reels while enjoying amazing food and hotels
We would like students to help us with creating engaging, and dynamic content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization and work with the student to plan TikToks/Reels that will be successful on our social media accounts. Our company, Northland Properties, owns many different brands and you will be working on two or more of the following: Chop Steakhouse & Bar, Sandman Hotels, The Sutton Place Hotel, King Blue Hotel, Moxies, Denny's, Shark Club, or Bar One. We like to create content that is exciting and relevant, showcases our offering, and makes viewers want to see more. The variety will allow you to be creative and create content that is different in tone, visuals, and concept. Our working style is highly collaborative, open, supportive, and fun. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you!
Email Marketing Campaign
Our company advertises thousands of products online. We hope to revamp our email marketing to attract more customers. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.
Research & Data Analysis on Student Housing Landscape in Mississauga
Postsecondary students are facing a housing availability and affordability crisis across Canada that is creating barriers for students to succeed academically and professionally, yielding negative impacts on students' overall physical and mental well-being. Today, rental housing costs on average 2x the cost of tuition for Canadian domestic students, and is one of the most significant barriers to postsecondary education for international students in Canada — up to 5% of students will experience some for of post-secondary student homeless over the duration of their academic careers. In the City of Mississauga, on-campus housing growth and development has been limited, while off-campus housing policy has lagged behind the need/demand for affordable student housing options, including for multi-tenant (rooming) houses for students. Despite conducting a market demand study, the University of Toronto Mississauga Campus (UTM) is not currently pursuing any new housing development, which impact access to housing for student enrolled at UTM, as well as Mohawk College (Mississauga Campus), Lambton College (Mississauga Campus), Sheridan College (Mississauga Campus), as well as private and careers colleges in Mississauga. Notably, there is a gap in research on the current student housing landscape in Mississauga. HOUSE aims to fill this gap by conducting policy-based research on on/off-campus in the region, with an emphasized focus on housing options at/near the UTM. Research Goals include: Identifying current policies on lodging houses and accessory units which impact postsecondary student housing in Mississauga and near UTM; Adapting existing student housing research surveys and tools to be distributed to students across Mississauga; Collecting data and evidence to support policy recommendations which support postsecondary student in Mississauga and near UTM; Analyzing the data to identify key findings and insights to bring to the federal, provincial, and municipal government stakeholders in Mississauga.
Health and Wellness Program for Salaam Spaces
Salaam Spaces is dedicated to creating a supportive and engaging environment for youth and young adults in the community by developing a comprehensive program of events and initiatives. The goal of this project is to understand which types of activities, resources, and experiences are most meaningful to young people and to benchmark these against successful community programs elsewhere. By researching best practices and gathering direct input from local youth through surveys or focus groups, the project aims to design a tailored calendar of events that reflects the interests, needs, and aspirations of the community. This may include social gatherings, skill-building workshops, wellness initiatives, creative arts programs, and recreational activities. The overall aim is to foster a sense of belonging, strengthen community connections, and create consistent opportunities for youth to engage, grow, and lead. The outcome will be a detailed proposal for a youth engagement program that can be implemented by Salaam Spaces to build a more vibrant, inclusive, and connected community.