Website Design Enhancement and Optimization

Silverlight Productions Inc. seeks to enhance its online presence through a dual website project. The first task involves designing a WordPress site to precisely replicate the appearance and functionality of an existing HTML site. This will ensure a seamless user experience across both platforms. The team will also research and recommend cost-effective WordPress plugins to meet specific business needs, enhancing site functionality without incurring high costs. The second task focuses on optimizing an existing website to improve performance, speed, and user engagement. This includes updating content to ensure it is current, relevant, and engaging for the target audience. The project provides an opportunity for learners to apply their web design and development skills, focusing on WordPress customization, plugin integration, and website optimization techniques.

Documentary Pre-Production Support

Silverlight Productions Inc. is seeking a team of learners to assist in the pre-production phase of their upcoming documentary projects. The primary goal is to conduct research on a variety of subjects and topics to support the documentary's narrative and factual accuracy as well as the development of new materials. This project offers learners the opportunity to apply their organizational, research, and creative skills in a real-world setting, bridging the gap between classroom knowledge and industry practices. Besides resarch, the student will use the material gathered to create pitch materials. By developing pitch materials, learners will also gain insight into the process of presenting and selling documentary concepts to potential stakeholders.

Marketing Strategy Campaign

Why Should You Join?  This project is designed to let students like you use their knowledge of marketing strategies, digital tools, and consumer behavior to help a dynamic company expand its reach. You’ll be working directly with  Judith Silverthorne , CEO and producer at Silverlight Productions, to enhance the marketing efforts for their books and documentaries. What’s in It for You? Real-World Experience : Apply what you've learned in class to create compelling marketing strategies that drive results. Build Your Portfolio : Create professional marketing materials like social media posts, email templates, and promotional graphics. Team Collaboration : Work alongside fellow marketing students to conduct research and implement outreach strategies. Networking Opportunities : Engage with industry contacts and educational facilities to help Silverlight Productions grow its audience. Presentation Skills : Deliver a final presentation showcasing your research, strategies, and the outcomes of your outreach efforts.

DOCUMENTARY DATA LOGGING-TRANSCRIPTION-RESEARCH

The main project goal is to facilitate the organization and accessibility of background material for documentary and book-related projects, particularly in logging film footage/photos, transcribing interviews, conducting marketing and PR research to further the productivity of the company. This requires detailed scrutiny, knowledge of excel spreadsheets, in-depth research skills, curiosity, adaptability to the needs of various projects, creativity and critical thinking, and the possibility of writing material for website promotion.