- Community Partners
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Edmonton, Alberta, Canada
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Achievements



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Recent projects

Website Design for Language of Movement
Positions available: one team of three students The challenge I have is that my current Wordpress site no longer allows me to edit/make content changes, and does not have e-commerce integration. I am looking for students to adapt or replace my website. The goal for the project is a functioning website that: Will allow content to be added with ease Allows people to register and pay for classes via Paypal Has an integrated schedule/calendar for classes/events. This needs to include courses that run on non-consecutive days. Brain Gym Canada has a plugin on their site that does this beautifully. The project needs to include clear instructions on how to maintain the site and update content. Language of Movement will provide content (text, images and video).

Brain Gym® Canada Website Technical Manual
We need a technical instruction manual for the Brain Gym® Canada Wordpress website. We are interested in working with students who are excited about the challenge of working with a brand new organization that does not fit into conventional models. Outcomes A complete, detailed technical manual which will allow us to easily maintain our website that includes: Clear, simple, non-technical language for people without training in computer, internet or website programming. A clear description of the architecture and the functional flow of the website. Step-by-step instructions for how to modify existing pages, add new ones and how to maintain and modify the menus as needed. Step-by-step instructions for how to add images, video and other content. How to back up the website, safely update the plugins and perform site maintenance. We are open to instructional videos as well as text and graphics formats. A training session taking us through the manual to insure that it is understood would be appreciated.

Movement Exploration Website Design
We need a professional-looking, dynamic and easily navigable website that represents the essence of what the Movement Exploration program is and who the instructors are. We are interested in working with students who are excited about the challenge of working with a brand new organization that does not fit into conventional models. Outcomes A finished, working website, which we can easily maintain ourselves after completion of the project, that includes: A database of events (courses, workshops, etc.) searchable by course, instructor, date A listing of instructor profiles that can be maintained by the instructors themselves Tabs for blog postings, resources and other information Training in how to maintain and update the website.

Marketing Project for Brain Body Fitness
Brain Gym® Canada is seeking a student or team to assist marketing the Brain Body Fitness Program. This program of movement activities improves body awareness , balance and coordination. Participants learn to move with more ease and efficiency, safely and confidently in daily life situations. It draws on activities and exercises from the Brain Gym program as well as Movement Exploration, Rhythmic Movement Training, Constructive Rest and Ideokinesis, Qi Gong and other modalities. Classes and workshops are conducted both in person and online. Participants get their bodies moving, release stress patterns, lengthen and strengthen muscles, wake up their brains, and…. maybe even laugh a little. Activities can be adapted for people with limited mobility. The program has had enthusiastic response locally and since Covid-19 online internationally. We are looking to increase participation online and expand our teaching to venues such as community centres and senior residences. Student activities will include: Strategy - Evaluating our current customer base and make recommendations for further market penetration; assessing our current outreach process and developing and implementing targeted prospecting; identifying new funding and grant opportunities and writing proposals; reviewing our prospect messaging, making improvement recommendations, and creating new outreach content. Market Research - Conducting customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; identifying expansion opportunities; identifying key messaging for Brain Body Fitness. Strategic Social Media Marketing - Developing and implementing strategies for improving our online presence and increasing engagement; creating a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Strategy - For the student(s) to help us expand our customer base; develop and implement targeted prospecting; help us secure new partnerships and funding; review our prospect messaging, make improvement recommendations, and create new outreach content. Market Research - For the student(s) to help find the best market segment, sponsors and venues for our program. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our program through compelling content. Other duties the student may complete could include : Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: Riipen messaging, email Primary contact : Dana Luebke, Instructor