Toye Penny
Toye Penny
Dallas, Texas, United States
Description

Luxury Well-Being Strategist/ Author/ Creator Of The Love You More Method℠
Toye began her luxury entrepreneurship journey at an early age of twenty-three years old where she became the CEO of a high-end, luxury day spa. Although she was financially flexible and created a lavish lifestyle for herself and her daughter, she had unresolved childhood trauma, carried a high mental load, and her identity was wrapped in her company and wealth. While her facade said, "I've got it all together in my career", her personal life, relationships, and well-being were falling apart. After completing two and a half years of Holistic lifestyle/nutrition education and doing her self-development work, Toye realized a HUGE gap in the service industry for celebrity and high-performing CEO Moms. She then combined her trauma, life experience, education, and over one-thousand hours of research to create her own methodology called The Love You More Method℠

Now as The Creator Of The Love You More Method™️ and Luxury Well-Being Strategist, Toye helps celebrities and mothers in leadership put their oxygen mask on first so they can lead everyone around them. She does this by guiding them through a luxury, self-mastery, and well-being program, The Love You More Method™️ so they can learn to merge and harmonize their motherhood and leadership roles without sacrificing their well-being a creating a cycle of destruction in the process.

Number of employees
2 - 10 employees
Community Partner website
https://www.toyepenny.com
Categories
Marketing strategy
Industries
Hospital, health, wellness & medical

Recent projects

Virtual Internship Opportunity: Marketing & Lead Generation For Product Launch

Being a woman in leadership is a lonely, solitary, dangerous pursuit that comes with enough stress of its own. Add being a mother and navigating the management of a household, and you’ll understand why 98% of mothers in leadership feel un-balanced and silently struggle with their Well-Being. Motherhood and leadership collectively are mentally, psychologically, emotionally, spiritually, and physically exhausting. While leading those connected to them, mother leaders feel judged, guilty, and un-balanced and are trying to find safe spaces for security and love within themselves. Their facade says, “I have it all together,” but simultaneously, their personal lives, relationships, and complete well-being have fallen apart.Join us in helping mothers in leadership put their oxygen mask on first to lead everyone around them by helping us market and discover new leads for our upcoming product launch.The primary focus for the student will be: (Include a few examples of marketing projects as seen below)Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors.Recommend changes to advertising and PR materialsInvestigate our competitive landscape; perform market segmentation to identify the ideal target market.Evaluate our current customer base and make recommendations; review our prospect messaging, make improvement recommendations, and create new outreach content.Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility.Conduct an audit of our current social media presence and/or other current communication channel(s).

Admin Toye Penny
Matches 2
Category Product or service launch + 4
Closed

Virtual Internship Opportunity: Market Research & Event Planning

Our organization is able to offer a virtual internship opportunity for 1-5 students or teams.The primary focus for the student will be: Market Research: Researching potential clients, strategic company partnerships and celebrity collaborationsDirect Contact Campaigns: Directly reaching out for potential collaborations, and partnershipsEvent Planning/Marketing- Research and marketing of potential prospects for in-person event Our goal at the end of this experience is: Market Research- For the student(s) to help us capture detailed information about potential clients, strategic partnerships and celebrity collaborations Event Planning/Marketing - For the student(s) to help us market and get target clients to our in-person events to close more sales

Admin Toye Penny
Matches 1
Category Market research + 4
Closed

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